Explore The Charter News
The mission of The Charter News is to provide an informative perspective about the charter school system, individual charter schools and alternative education to educators and the community in which charter schools serve.
We set our goals to inform, inspire and empower our readers to be their best.
The Charter News exists to honorably serve with integrity. We are committed to delivering world-class services designed to generate profound and measurable results.
Place an ad or request a media kit by calling 213-928-7479 or emailing info@thecharternews.com
Reaching the People You Want to Reach
CHARTER NEWS is the only Charter School Consumer Market targeted statewide newspaper in California.
Place an ad by calling 213-928-7479 or emailing info@thecharternews.com
CHARTER NEWS is a high-quality newspaper published twelve times a year in hardcopy and digital format. Mailed directly to readers’ schools, institutions and homes.
CHARTER NEWS reaches over 250,000 plus, including...
- K-12 classroom teachers
- Community college and state university faculty and administrators
- School psychologists
- Counselors
- Librarians
- Curriculum specialists
- Student teachers
- Retired teachers
Plus . . .
- Legislators
- School board members
- Principals and superintendents
- State officials
- Education agencies and boards
Why Target The California Charter School Consumer Market?
Since 1992, the California Charter School System has grown exponentially. Charter schools are unique in that they govern their own budgets. In addition, charter schools have an untapped consumer market of students, parents, administrators, teachers, and government entities.
Industry spending on advertising for children has exploded from $100 million in 1990 to over $50 billion. According to the National Center for Education Statistics, 27.3% of the students of charter schools are African Americans compared to 16.9% percent in traditional public schools; 20.8% percent are of Hispanic origin, compared to 14.9% in traditional public schools, and 2.3% are Native Americans, compared to 1.2% in traditional schools. A majority of all charter schools have a minority population of at least 41%. These percentages dictate a significant buying power of all these groups of upward of $400 billion.
Copyright 2009 The Charter News. All Rights Reserved.
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